Metrocenter Mall Phoenix Farewell Party
THE EVENT
The Metrocenter Mall, an iconic Arizona spot that holds countless memories for locals, is set to be redeveloped in the near future. To celebrate the mall's long and storied history, the City of Phoenix held the Metrocenter: A Fond Farewell Party recently, transporting event attendees back in time to relive the glory days of this beloved shopping center.
MISGIF, our Arizona photo booth rental company, was honored to provide a 1980’s themed photo booth experience that allowed event attendees to capture special moments and create new memories. The event was a true celebration of the Metrocenter Mall's legacy and the memories it has created over the years, including its role as the filming location for the 1980’s movie Bill & Ted’s Excellent Adventure, which is what the themed photo booth experience was inspired by.
THE GOAL
To transport Metrocenter Mall lovers back in time to the 1980’s by creating a playful and fun 80’s themed photo booth experience that 1) served as a nod to the movie Bill & Ted’s Excellent Adventure and 2) allowed them to capture one last memorable photomoment at their beloved Phoenix hangout before it was redeveloped.
THE STRATEGY
To create a fun and memorable selfie photo booth experience for Arizona residents who hold a special place in their heart for Metrocenter Mall, one that transported them back time and made them feel nostalgic with memories from their time at the Phoenix mall.
THE EXPERIENCE
The 1980’s themed selfie station photo booth at the Metrocenter: A Fond Farewell party was a fantastic way for event attendees to capture memories with a unique and fun twist.
The 1980’s backdrop, retro props, and 1980’s inspired photo filters added a touch of nostalgia to the experience, allowing attendees to travel back in time and relive the iconic decade.
The photo booth provided a fun and interactive way for Arizona event attendees to create lasting memories with their friends and family and was an excellent and engaging way for the City of Phoenix to celebrate the end of an era with its community by offering this unique and creative photo booth experience.
The 1980’s themed selfie station photo booth ultimately brought Phoenix community members together in a positive way and allowed them to capture memories of their favorite Phoenix mall that they are able to cherish for years to come and share on social media.
THE ROI
Over the course of the rental period the photo booth had a nonstop line of excited event attendees and captured approximately 152 photos, GIFs and Boomerangs with our interactive and fun 1980’s themed Selfie Station photo booth that resulted in over an estimated 19.4K reach and impressive 62.6K impressions on social media.